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Whether you’re a one-person development operation or part of a fundraising or marketing team, the pressure to increase contributions every year can be stressful. And it can be overwhelming to do alone. If you're ready to raise a lot more money with your year-end fundraising campaign, then our eCourse "How To Build A Multichannel Year-End Fundraising Campaign That Raises A Lot More Money!" is for you. You don’t have to do this alone.
In my 5-module, self-paced, video eCourse, we (Tammy Zonker and R. Trent Thompson) show you how to plan, build, and manage your year-end multichannel campaign, step-by-step from start to finish using our award-winning “how-to” strategies. We'll also take you behind the scenes on some of our most successful campaign case studies. And, we give you 19 downloadable tools, templates and step-by-step planning worksheets ($3,795 value) to help you build and manage a successful year-end campaign!
This eCourse is instructed by Tammy Zonker, recognized as one of America's Top 25 fundraising experts, and R. Trent Thompson, an award-winning brand and marketing strategist who works exclusively with nonprofit organizations.
"We hired Tammy and Trent for our 2017 Holiday campaign…best decision we could have made. Through a new targeted and multichannel approach, our campaign revenue more than tripled. Our average gift went from $87 to $176, and the number of donors increased from 315 the previous year to over 800, including 56 brand new donors! Tammy and Trent coached us through the entire process and created materials that provoked emotion and call to action; our results speak for themselves!"
There are 5 self-paced video modules, plus a comprehensive array of interactive tools, templates and step-by-step planning worksheets to help you take your multichannel year-end campaign results to the next level.
"After a two day visit to the Crisis Center of Tampa Bay, Tammy prepared a 60-page report detailing our many strengths and opportunities for improvement. Her report is now our road map to sustainable funding. I would heartily recommend her anytime an organization is looking to take a good fundraising program and make it extraordinary."
Our secret sauce recipe for creating award-winning year-end campaigns
Guidance establishing your campaign plan and goals
Determine how much revenue you should expect to raise
How to renew recently lapsed donors
Tactics for how to inspire current donors to increase their gift values
Determine which fundraising channels are right for you
How to leverage social media, online giving and Giving Tuesday
Create shareable content to be used by your staff, board and loyal supporters to help promote your campaign (i.e., pre-written social posts, images, video)
Create your campaign theme and messaging
How to make your message both compelling and urgent
What to look for when selecting images for your appeals
How to get beyond the fundraising letter, and make your appeal irresistible
Learn how to craft your story to inspire action
How to attract younger audiences to your mission
How to secure a challenge match gift to skyrocket fundraising results
Create campaign themed gift letters for expressing your gratitude to donors for their year-end generosity
How to engage board members in the donor acknowledgment process
How to keep your campaign on track using our custom calendar that helps you manage your entire campaign from start to finish
Recognized as one of America's Top 25 Fundraising Experts, Tammy is an inspiring international speaker and trainer in the discipline of transformational philanthropy. She has trained, coached and led nonprofit teams to raise more than a half-billion dollars including a single gift of $27.1M. Tammy moved to Detroit in 2008 determined to successfully raise money in the most challenging economy in the U.S. and has turned those experiences into strategies, tools, and processes for skyrocketing fundraising results in any economy. When she's not speaking at conferences or fundraising, she's leading webinars, e-courses, private workshops, and retreats or hosting private “Let’s Do Lunch” live video chats.
R. Trent Thompson is an award-winning marketer and Founder of Thompson & Company, a strategic brand, design, and communications firm working exclusively with nonprofit organizations. Using research, facts, and data, they blend expertise with innovation to empower nonprofit brands to realize their full potential. Trent is an expert in building successful, award-winning omnichannel fundraising and awareness campaigns. When not rebranding nonprofits, building innovative campaigns or speaking at industry conferences, you can find Trent sharing snackable brand and marketing insights on his BADASSFORGOOD podcast.
Are you wondering how to take your year-end fundraising campaign to the next level? Whether you’re a one-person development operation or part of a fundraising or marketing team, the pressure to increase contributions every year can be stressful. And it can be overwhelming to do alone. If you're ready to take your year-end fundraising campaign to the next level, and raise a lot more money, then this eCourse is for you! You don’t have to do this alone.
You'll use the exact same tools, templates, planning worksheets and proven "how-to" strategies we use to build successful year-end campaigns for clients.
Immediately after enrolling in this eCourse, you’ll receive an invitation to join our private Facebook group for eCourse participants only. There you can ask Tammy & Trent your campaign questions as well as exchange ideas and share inspiration with the others taking the eCourse.
And if that’s not exciting enough, you’ll receive lifetime access to this online eCourse and all downloadable tools, templates & step-by-step planning worksheets ($3,795 value).
"Tammy is one of the most personable, inspiring and knowledgeable professionals in the field of fundraising training and major donor development. Tammy naturally demonstrates why donors love her and why organizations can accomplish endless results if you champion the cause and take time to get to know donor desires. I highly recommend Tammy Zonker."
Select your pricing option and get instant access to the 5-module eCourse "Build A Multichannel Year-End Campaign That Raises A Lot More Money!" You'll get the exact same 19 tools, templates and step-by-step planning worksheets ($3,795 value), and LIFETIME ACCESS to this eCourse and its tools.
ONE-TIME FEE (LIFETIME ACCESS)
5-Module, Video-Based Step-by-Step Instruction
Get Exact Same Tried-and-Proven “How-To” Strategies Used by Tammy & Trent for Successful Campaigns
19 Tools, Templates & Planning Worksheets ($3,795 value)
Real-Life Case Studies from Highly Successful Year-End Campaigns
LIFETIME Access to the Tools, Templates, & Planning Worksheets in this eCourse
Access to Our Exclusive, Invite-Only Facebook Group to Ask Questions and Exchange Ideas with Others
Instructed by Tammy Zonker, Recognized As One of America's Top 25 Fundraising Experts, and R. Trent Thompson, An Award-Winning Brand and Marketing Strategist
$1 TO START; $49/MONTH THEREAFTER
You'll get the Build A Multichannel Year-End Campaign That Raises A Lot More Money! eCourse. AND, you'll also get all the benefits of being a monthly member of Tammy Zonker's Fundraising Transformers, which include:
Get LIVE Fundraising Training Each Month With Tammy Zonker
Access to Tammy's Fundraising Transformers' Private Facebook Group
Join Tammy's "Let's Do Lunch!" LIVE Each Month to Talk About What You're Working On, Struggling With, and Excited About
Receive Tammy's Fundraising Newsletter: The Transformist
24/7 Access to Fundraising Courses and Downloadable Tools to Help Transform Your Fundraising
Discounted Pricing On Tammy's Webinars, eCourses, and Other Juicy Tools & Resources
50% Complete
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