9. Your Case Is More About the Donor Than Your Organization
Today on The Intentional Fundraiser Podcast, we are honored to welcome Tom Ahern. Tom modestly refers to himself as a fundraising copywriter. And the truth is he is the best fundraising copywriter on the planet. He's also author of so many books. In this episode, I wanted to spend some time with Tom unpacking the wisdom of his most recent book Turning Doubters into Donors – How to Make a Compelling Case for Your Cause.
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